The Park Pilates

Privacy Policy

Park Pilates Club LLC · Pleasant Grove, Utah

Last updated: September 6, 2026

This policy explains how Park Pilates Club LLC ("The Park," "we," "us," or "our") collects, uses, and discloses personal information through parkpilatesclub.com (the "Site"), The Park Pilates Club mobile application (the "App"), our studio services, Kids Care, and communications with us. It describes our information practices; it does not replace your membership terms or any consent we need to request separately.

For privacy questions or requests, email info@parkpilatesclub.com.

Information We Collect

Information You Provide

When you contact us, create an account, make a purchase, book a service, or complete a form, we may collect:

  • • Contact and account details, including your name, email, phone number, address, date of birth where requested, login details, and profile information such as a photo or Instagram handle.
  • • Emergency contact details and health or fitness information you share, such as injuries, pregnancy, allergies, or needs relevant to safe participation.
  • • Parent- or guardian-provided Kids Care information, including a child's name, age or date of birth, relevant allergies or care needs, and parent and emergency contact information, where collected.
  • • Waiver and agreement records, signatures, acknowledgments, and communication preferences.
  • • Messages, chat conversations, emails, text messages, inquiries, reviews, and survey responses.

Please provide information about a child only if you are their parent or authorized guardian, and share only details relevant to their care. Tell any emergency contact that you have provided their information.

Service and Transaction Records

We maintain records of memberships, purchases, payment status, credits, refunds, class and event bookings, waitlists, attendance, Kids Care reservations and check-ins, referrals, rewards, and on-demand viewing activity. We also keep records of communications, consent, and requests so we can manage your account and preferences.

Information Collected Automatically

The Site and App may collect IP address, approximate location derived from IP address, browser or device type, operating system, identifiers, app version, pages or screens viewed, interactions, session information, and crash or performance diagnostics. Advertising attribution may include the referring page, campaign and click identifiers, and the actions associated with an advertisement.

Payment Information

Stripe processes card payments. We do not store your full payment-card number or card security code. Our systems retain payment references and limited details, such as card brand and last four digits, billing information, transaction amounts, and payment status. Apple Pay and other supported payment methods also involve the applicable payment networks. See Stripe's privacy policy.

How We Use Information

We use personal information to:

  • • Create and maintain accounts; manage bookings, waitlists, attendance, events, and on-demand access.
  • • Process purchases, recurring billing, credits, refunds, and applicable fees.
  • • Arrange Kids Care, manage reservations and check-in/out, communicate with parents, and respond to care or safety needs.
  • • Support safe class participation and respond to emergencies.
  • • Send booking, payment, schedule, and account communications.
  • • Answer questions and provide customer support, including through the AI-assisted tools described below.
  • • Send promotional communications consistent with your preferences and any required consent.
  • • Understand service use, improve the studio and digital experience, and measure or personalize advertising.
  • • Prevent fraud and misuse, resolve disputes, and meet legal, accounting, and insurance obligations.

AI-Assisted Studio Support

We use AI-assisted tools to help manage studio services and respond to members. These tools may process relevant account information, booking history, and messages through our service providers.

Who Receives Information

Studio Staff and Service Providers

Staff, instructors, and Kids Care attendants receive information relevant to their work, such as class attendance, parent contacts, or safety information. We use providers for:

  • • Studio management: ClassFlow for booking, member records, communications, and studio operations.
  • • Payments: Stripe and applicable payment networks.
  • • Authentication and storage: Supabase.
  • • Hosting, delivery, and security: hosting and infrastructure providers, including Cloudflare.
  • • Communications: email, SMS, and push-notification providers.
  • • Analytics and reliability: Google Analytics, Microsoft Clarity, and diagnostic providers such as Sentry.
  • • App services: Expo, Apple, and Google for app delivery and notifications.

These providers receive information needed for the services they perform. Payment networks, app stores, and other providers may also process information for purposes described in their own privacy policies.

Advertising Partners

We use Meta and Google advertising tools, with tag management and server-side measurement supported by services such as Google Tag Manager and Stape. These tools may receive online identifiers, device and browsing information, campaign details, purchase or conversion events, and contact details used for matching, including hashed email addresses and phone numbers. Hashing transforms contact details for matching; it does not make them anonymous.

Advertising partners may associate this information with information from other sites, apps, or their own services to measure campaigns and personalize advertising. We do not sell personal information for money. These advertising disclosures may nevertheless qualify as a "sale," "sharing," or processing for targeted advertising under some state privacy laws. See the choices below.

Safety, Legal Requirements, and Business Transfers

We may disclose relevant information to emergency responders, insurers, professional advisers, or authorities when needed to respond to an emergency, protect people or legal rights, investigate fraud, or comply with applicable law or valid legal process. Information may also be disclosed as part of a proposed or completed merger, acquisition, financing, or sale of the business, subject to applicable protections and notice requirements.

Cookies, Analytics, and Advertising Choices

We use cookies, browser storage, pixels, and similar technologies for sign-in, preferences, analytics, advertising, and conversion measurement. Google Analytics helps us understand use of the Site. Microsoft Clarity provides interaction and session analytics, including session replay. Advertising tools help us understand which campaigns lead to inquiries, bookings, and purchases.

You can:

  • • Use cookie preference controls where offered on the Site.
  • • Block or delete cookies and adjust tracking controls in your browser. Blocking necessary storage may affect sign-in and checkout.
  • • Manage personalized advertising through Google My Ad Center and the advertising settings in your Meta accounts.
  • • Contact info@parkpilatesclub.com about privacy preferences or an applicable opt-out right.

Browser cookie controls do not necessarily stop server-side conversion reporting or all processing by advertising partners. Our Site does not currently provide a site-wide response to the older "Do Not Track" browser setting. Legally required opt-out signals, such as Global Privacy Control where applicable, are distinct from Do Not Track; this policy does not limit rights you have under applicable law.

Email, SMS, and Push Notifications

Email

You may unsubscribe from promotional email using the unsubscribe link or by contacting us. Opting out of promotional email does not stop necessary account emails, such as receipts, booking confirmations, or important service notices.

Text Messages

If you opt in, we may send booking reminders, waitlist and schedule updates, account notifications, and, with the required marketing consent, promotional texts. Providing a phone number or reading this policy is not by itself consent to marketing texts. Consent to promotional texts is not a condition of purchase.

Message frequency varies. Message and data rates may apply. Reply STOP to opt out of texts or HELP for help, or contact the studio. A STOP request may prevent us from delivering both promotional and service texts from that messaging program; check your account or contact us for booking and payment updates. We may send a confirmation of your opt-out.

SMS opt-in records and consent are not sold or shared with third parties for their own marketing. We share the information needed to deliver and manage our texts with messaging providers. Contact information used for advertising measurement is described separately under Advertising Partners.

Push Notifications

You can manage notification permission in your device settings and available App preferences. Disabling notifications does not cancel a booking or membership.

Kids Care and Children's Information

Kids Care has no age restrictions. A parent or guardian arranges participation and provides the relevant information. You may still see the former "Kids Lounge" name in some booking screens or older records.

We use information about children to arrange and provide Kids Care, manage attendance and check-in/out, communicate with parents, understand relevant allergies or care needs, and respond to safety concerns or emergencies. Relevant information may be shared with staff and attendants providing the service, the providers that maintain these records, and emergency responders when needed.

A parent or guardian may ask to review or correct their child's information, request deletion, or ask us to stop collecting further information. We may need to verify their identity and authority. We may retain records needed for legal, safety, insurance, or dispute purposes, and may be unable to provide care if information necessary for safe participation is unavailable.

The Site and App are intended for members and parents or guardians, and are not directed to children under 13. Information an adult provides about a child is different from information collected directly from a child online. Children under 13 should not create their own accounts or submit information directly. If you believe a child has provided personal information directly without appropriate parental involvement, contact us so we can investigate and take appropriate steps, including deletion where required.

The under-13 online privacy statement is not an age limit for attending Kids Care. Service arrangements and safety requirements are addressed separately from this privacy policy.

Retention and Security

We retain information for as long as reasonably needed to provide services and fulfill the purposes described here. Retention depends on the record: account and booking history supports ongoing service; transaction records support accounting and tax obligations; waiver, care, and incident records may be needed for insurance, safety, or legal claims. We may keep limited suppression and consent records to honor communication opt-outs.

Account deletion is subject to applicable retention obligations and legitimate needs such as outstanding transactions, fraud prevention, or disputes. Backup copies may remain until they are replaced or removed through normal retention processes.

We use reasonable administrative, technical, and physical safeguards, including encrypted connections, access controls, and secure payment processing. No system is completely secure.

Your Privacy Requests and State-Law Rights

Regardless of where you live, you may contact us to request access to your information, correction, a copy, or deletion, and to manage communication preferences. Depending on where you live and whether a particular law applies to our business and processing, you may have additional rights, including rights to opt out of sale, sharing, or targeted advertising; limit certain uses of sensitive information; or appeal a denied request.

We operate in Utah. Utah and California consumer privacy laws have eligibility and business-coverage requirements; being a Utah studio does not by itself determine whether a California resident has rights. We will handle requests under the law that applies to them.

Send requests to info@parkpilatesclub.com. Include enough information for us to locate your account, but do not email passwords, full payment-card numbers, or unnecessary health details. We may verify your identity or an authorized representative's authority before releasing or changing records. We will respond within applicable legal deadlines, explain any refusal where required, and provide any applicable appeal process. We will not unlawfully discriminate against you for exercising privacy rights.

You may also request deletion in the App through Profile → Delete Account. Deleting the App from your device does not delete your account, and requesting data deletion does not by itself cancel a membership or resolve outstanding charges.

Mobile App Details

The App supports accounts, classes, events, memberships, payment methods, studio communications, referrals, and eligible on-demand workouts. It processes account identifiers and service activity, as well as device, session, interaction, crash, performance, and diagnostic information.

We use Microsoft Clarity for App session and interaction analytics and Sentry for diagnostics. When signed in, Clarity may receive your user ID, name, email address, and session ID with interaction information. Sentry may receive account identifiers, device and app details, and the screen or action associated with an error.

If you enable notifications, a device push token allows Apple, Google, Expo, and our notification services to deliver messages. Supabase supports authentication and storage, Stripe supports payments, and ClassFlow and its providers support App operations. App permissions can be managed in device settings.

International Access and Other Services

We operate in the United States, and information is processed there. Providers may process information in other countries where they operate, which may have different privacy protections. Any legally required protections for transfers continue to apply.

Links to external sites and services are governed by those providers' policies. Review their notices before supplying information directly to them.

Changes to This Policy

We will post updates here with a revised date. For material changes, we will provide notice by email. Where the law requires additional notice or consent, we will provide that notice or request consent before the relevant new processing.

Contact Us

Park Pilates Club LLC
312 S 2000 W, #14a
Pleasant Grove, UT 84062

Email: info@parkpilatesclub.com
Phone: (801) 613-0151